Our goal is to be your creative partner, to work with you in defining your objectives and ideas. In our first meeting, we talk. And together we define your needs, goals and business requirements. With those in place, the next steps are to propose a business plan, budget and timeline for the work ahead. We complete the Planning phase by researching your competitors, defining your target market and establishing your marketing strategy.
Phase 2
Design
The research, sketches and inspirations that shaped our Planning work now points the way to Design explorations. We create a series of design directions based on what we’ve learned about your business and where it needs to go. We define the color, style, layout, logo, imagery, messaging, tone, typography and the overall structure for the work: the way it will look and feel.
Phase 3
Development
Now that you have a presence in the world, it’s time to cultivate a following. We’ll help you sell your products or services by building mailing lists and by managing the potential customers who engage with your brand. Whether it’s refinements in your messaging or finding your place among the confusion of social media options: we’ll help you connect to people, increasing their engagement and converting them to customers.
Phase 4
Marketing
By this point your creation has officially come to life. It’s time to cultivate a following, build a mailing list, sell your products and help manage potential clients and customers who engage with your brand. We will help you in effectively communicating your company values and sell points through various marketing channels that will increase conversions and brand engagement.
Phase 5
Maintainance
The work is never really finished: you’ll want to maintain your site through periodic updates. That means adjusting your optimization for search engines, adding new products, emailing customers, offering new services or promoting special deals to keep your following engaged and interested.
